Digital Marketing Analyst

Lincolnshire, Illinois

Start 11/29/2021

Temp

We are seeking a Digital Marketing Analyst to provide web analytics support for Company internet sites within our Ecommerce Marketing Department. The Digital Marketing Analyst processes all data for analysis of web user behavior, digital marketing initiatives and optimization tests, utilizing web analytics tools and databases. The Digital Marketing Analyst

We are seeking a Digital Marketing Analyst to provide web analytics support for Company internet sites within our Ecommerce Marketing Department. The Digital Marketing Analyst processes all data for analysis of web user behavior, digital marketing initiatives and optimization tests, utilizing web analytics tools and databases. The Digital Marketing Analyst assists internal clients on problem definition, identifies the appropriate analysis strategy and interprets results, providing sound recommendations.

 

Position Reports to: eCommerce DA Program Manager

Requirements:                         

  • Educational Requirements
    • Bachelors Degree
      • Field of Study: Marketing, Business, Computer Studies preferred
  • Professional Certification Requirements
    • Google Analytics certification preferred
  • Previous Years of Related Experience
    • Minimum of 1-3 years of experience in the field of Business Analytics, Web Analytics, Digital Marketing or in a related area of Ecommerce
  • Specific Skill Requirements
    • MS Office Suite with expert level of proficiency in Excel
    • Hands on experience with SQL required
    • Hands on experience with web analytics tools preferred (Adobe Analytics and/or Google Analytics)
    • In depth familiarity with customer facing Internet applications/sites
    • Experience in Digital Marketing for eCommerce B2C preferred
    • Experience with pivoting, cleaning, and analyzing large datasets preferred
    • Experience with testing/optimization platforms (Monetate, Adobe Target) preferred
    • Knowledge of Javascript, HTML preferred
    • Strong (written and oral) communication and problem solving skills
    • Ability to meet deadlines in a fast paced environment
    • Excellent project and time management skills
    • Computer proficiency